About
VITA Pulse is a free VAT & Indirect Tax Intelligence resource for accountancy firms, built by VITA – one of the UK’s largest independent VAT advisory firms. It exists to help your team spot the VAT issues that matter to your clients – and know when to call a specialist.
What’s inside Pulse
VITA Pulse brings together six connected resources, each designed to help your team recognise VAT issues before they become problems.
- Knowledge Library – an A to Z of VAT topics, each with a plain-English summary and red flags to watch for in client work.
- Case Intelligence – recent tribunal and court decisions summarised, with the practical takeaway for your clients.
- Articles – in-depth analysis and commentary from the VITA team, published regularly in the profession’s leading tax journals.
- Video Library – webinars, interviews, briefings, and updates from the VITA team – filterable by topic and accessible wherever you are.
- Toolkit (Gold tier) – ready-to-use templates, checklists, and client emails written in plain English.
- Opportunities (Gold tier) – sector-specific VAT opportunities packaged with everything your team needs to start the conversation with clients.
How Pulse is meant to be used
Pulse entries are written at an awareness level. They’re designed to help you spot when a VAT issue needs deeper attention, give you the language to discuss it with a client, and flag the risks worth raising. Where complexity sits behind a topic, Pulse signposts it rather than tries to replace specialist advice.
If something looks like it needs a second pair of eyes, the VITA team is a phone call away. Pulse membership doesn’t include VAT advice itself – but it makes it easier to recognise when advice is worth getting, and gives your firm a head start on the issues.
About VITA
VITA stands for VAT and Indirect Tax Advisors. The firm specialises in complex VAT and indirect tax assignments across the UK, including land and property, international supplies, and the not-for-profit sector. The team includes multiple CTA qualifications, the Scottish VPG Chair, and a member of the ICAS VAT Committee.
Pulse is one of the ways VITA shares its experience back into the wider profession. To learn more about the firm, our team, and the services we offer to clients directly, visit vita-uk.com/about.
Membership tiers
Silver membership is free for approved accountancy firms. Gold is by invitation only – extended to firms working closely with VITA.
- Silver – access to the Knowledge Library, Case Intelligence, Articles, and Video Library.
- Gold – everything in Silver plus Toolkit and Opportunities.
If you have questions about membership or how to use Pulse, the FAQ page has answers to the most common ones. For anything else, get in touch with us at contact@vita-uk.com.